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What is Brand Differentiation and How to Implement It?
Explore innovative strategies and unique approaches to brand differentiation that go beyond simply emulating your competitors.
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Apple: The Most Valuable Brand
Explore how Apple's ability to transcend technical specs and deliver a product that simply works has earned them unwavering trust and record-breaking sales.
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The Old World Meets The New World
This tie-in ushers in a new era of collaboration between two disparate companies sharing a common goals.
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The Magical Tale of Facebook, Chairs and The Universe
Nobody questions the ubiquity of Facebook, it has become for better or worse our online identity.
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Apple iPad Mini: Same Wine, Smaller Bottle
Apple become the biggest brand in the world, it is also their marketing nous, which was in full display when they launched the iPad mini.
James
16
min read
Nexus 4: Google Tries to Sell A Phone That Customers Cannot Buy
Explore the challenges users faced during the high-demand launch and the need for Google to address supply chain issues promptly, ensuring excitement over frustration for potential buyers.
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