How To Start Your Own YouTube Podcast: A Step-by-Step Guide

Start your own YouTube podcast effortlessly with our step-by-step guide. Whether video or audio, dive into the world of YouTube podcasting now!
Created by
March 18, 2024

Starting your own YouTube podcast is a fantastic way to share your passion, expertise, or simply have a great time connecting with an audience. Whether you're into video or audio podcasts on YouTube, this step-by-step guide will walk you through the process in simple and straightforward terms.

What is a YouTube Podcast?

A YouTube podcast is a form of digital media that combines audio or video content with a platform known for its wide-reaching audience—YouTube. It allows content creators to share information, entertain, or engage with an audience in a format that suits their preferences.  

Whether you choose video podcasts on YouTube or stick to audio, the platform provides an excellent opportunity to connect with viewers and listeners worldwide.

Which is Best: Video or Audio Podcast on YouTube?

The decision between creating video podcasts on YouTube or focusing solely on audio depends on your content, audience preferences, and personal style.

Video Podcasts on YouTube:


  • Visual Engagement: Video podcasts offer a more dynamic and engaging experience for your audience.
  • Personality Showcase: Viewers can connect with you on a personal level by seeing your expressions and surroundings.
  • Additional Content: You can include visual aids, demonstrations, or interviews, enhancing the overall viewer experience.


  • Production Time: Creating video content typically requires more time and effort in terms of filming, editing, and setting up a visually appealing background.
  • Bandwidth Considerations: Some viewers may face challenges streaming video content with limited internet bandwidth.

Audio Podcasts on YouTube:


  • Accessibility: Audio podcasts are more accessible for users on the go, as they can be enjoyed while commuting, exercising, or multitasking.
  • Simplified Production: Creating audio content generally involves less equipment and editing compared to video.


  • Limited Engagement: Without visual elements, some of the engagement potential may be lost.
  • Searchability: Video content tends to be more discoverable on YouTube, given its search algorithm's preference for visual content.

Hybrid Approach:

You can also choose a hybrid approach, combining elements of both video and audio podcasts. This way, you cater to different audience preferences and create a more versatile content library.

Consider your content style, audience demographics, and your own comfort level with each format when deciding whether to go for video, audio, or a combination of both.

Starting a Podcast on YouTube Step-by-Step Guide

This step-by-step guide is here to help you navigate the process easily, from setting up your equipment to publishing your first episode.  

An infographic of 12 steps on starting a podcast on youtube

Step 1: Define Your Purpose and Audience

Before going into the technicalities, take a moment to consider why you want to start your YouTube podcast and who your target audience is. Knowing your purpose will guide your content and help you connect with the right people.

Step 2: Plan Your Content

Create a list of topics or themes for your podcast episodes. Consider what your audience would find interesting or valuable. This planning phase will help you stay organized and maintain a consistent flow of content.

Step 3: Choose Your Podcast Format

Decide whether you want to create video podcasts on YouTube, audio podcasts on YouTube, or a combination of both. Video podcasts allow you to showcase your personality and engage with your audience visually, while audio podcasts provide a convenient option for listeners on the go.

Step 4: Set Up Your Equipment

Creating quality content doesn't require fancy equipment. A good microphone and a quiet space can make a significant difference.  

Invest in a decent USB microphone for clear audio and consider using headphones to monitor your sound quality.

Step 5: Record Your Podcast

Now that you're all set up, hit the record button and start talking! Ensure that your content remains both captivating and pertinent to your target audience.

When producing video podcasts on YouTube, be mindful of your backdrop and lighting to elevate the overall visual appeal.

Don't forget to mention your podcast's name, provide your website URL, and display the podcast logo during the recording. This information helps in branding and makes it easy for your audience to connect with your podcast.

Podcast Details:

  • Podcast Name
  • Website URL
  • Podcast Logo
  • Host
  • Guest

By incorporating these details into your recording, you create a cohesive and professional presentation that strengthens your podcast's identity and engages your audience.

Step 6: Edit Your Podcast

Editing is a crucial step in polishing your content. Remove any unnecessary pauses, background noise, or mistakes. There are plenty of user-friendly editing tools available, even for beginners.  

Take your time, and don't be afraid to experiment with different editing techniques.  

Additionally, consider transcribing your podcast content during the editing process. This not only enhances accessibility and search engine optimization but also amplifies the impact of podcast transcripts.

Step 7: Create Engaging Thumbnails and Titles

For video podcasts on YouTube, a captivating thumbnail and a compelling title are key to attracting viewers. Use high-quality images and ensure your title accurately reflects the content of your podcast.  

This step is crucial for noticing your podcast in the vast sea of YouTube content.

Step 8: Upload Your Podcast to YouTube

Once your podcast is edited and polished, it's time to upload it to YouTube. Create a dedicated channel for your podcast or use your existing account. Follow YouTube's upload guidelines and include relevant tags and a concise video description.

Step 9: Promote Your Podcast

Building an audience takes time, but promoting your podcast is essential for growth. Share your episodes on social media, collaborate with other creators, and encourage your audience to subscribe and leave comments.  

Engaging with your viewers helps create a sense of community around your podcast.

Step 10: Explore AI-Powered Transcription Software

To enhance accessibility and reach a broader audience, consider using AI-powered transcription software. This technology converts your spoken words into written text, making your podcast content searchable and improving SEO.  

This can be especially beneficial for audio podcasts on YouTube, where searchability is crucial.

Step 11: Consistency Is Key

Maintaining a consistent schedule is crucial in the realm of podcasting. Whether you choose a weekly, bi-weekly, or monthly release cadence, sticking to it is essential.  

This not only fosters anticipation among your audience but also contributes to building trust over time.

Step 12: Monitor Analytics and Improve

Pay attention to your podcast analytics on YouTube. Track viewer engagement, watch time, and subscriber growth.  

Utilize this data to grasp effective strategies and identify areas for improvement. Consistently enhance your content by incorporating feedback and analyzing analytics.

Final Thoughts

Starting your own YouTube podcast can be an exciting journey, allowing you to share your passion and connect with a global audience. Whether you choose video or audio podcasts, consider your content, audience, and personal style.  

You can even mix both formats for a versatile content library.

“Podcasting is a great way to share your ideas and knowledge with the world.” – John Lee Dumas

Remember, your unique voice matters, so enjoy the process and have fun connecting with your audience!

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